In order to win loyal blog readers, you need to earn their trust.
Social proof could be your ticket to achieving this.
If you’ve never heard of social proof before, you’re missing out big time.
Let’s start with a quick introduction.
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What is Social Proof?
In simple terms, social proof pertains to the fact that people follow the wisdom of the crowd. From a marketing perspective, it refers to content from consumers or influencers that can boost a brand’s trustworthiness.
Obtaining social proof will start a snowball effect that will grow your blog’s authority.
With social proof, more people will be enticed to read your blog. This could lead to more sales, shares, and user-generated content – thus, giving you even more social proof.